• Bri Goebel

Brad Belanger, Always Play Offense | The Golden Rules Episode 03 - Part 2


On episode 3 - Part 2, of the The Golden Rules, owner of Homestead Entertainment / Red Light Artists Management, Brad Belanger stops by the studio and we talk about:


#Musicbusiness

- How the word album is dead - Being willing to fail - His mentors - Current models of record deals


#QOTD "The word album might as well be blacksmith"


#KnowledgeIs - Care - Give a shit - Do what inspires and scares you - Don't become concerned with others opinions of your dream - The big things are made up of a million little pieces. Focus on the small things - Love Monday morning


For those not in the music industry, an artist manager, also known as a "band manager", is in charge of the business side of being in a band. Often, band members are great at the creative side of things but aren't so great at promoting themselves, booking their own gigs, or negotiating deals. In a very general sense, the task of a manager is take care of the day to day running of the band's career, so the band can focus on the creative side of things.


Brad started his own record label at 15. He learned how to screen-print merch, booked & promoted shows & fronted a three piece alt-rock band.


After graduation from Middle Tennessee State University, Belanger started working as a booking agent at APA in Nashville. A few months prior to YouTube launching, Belanger bought a camera along with editing software and taught himself the ins and outs of photography, videography, editing and graphic design. After working with clients like Taylor Swift & Warner Music, he was hired to a full-time position with country music superstar Keith Urban.


While working with Urban, Belanger was introduced to an up-and-coming young songwriter named Sam Hunt. Hunt was looking for a manager to help launch his solo career.

He then took his savings & started HOMESTEAD, his artist management firm. Belanger also shot/directed/edited the first 5 music videos for Hunt; shot and designed the album cover for Montevallo; and now oversees the career and brand of one of the country's hottest acts.


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Questions: How to do write a hit song? How do you get a publishing deal? What do you look for in a song writer? What keeps you motivated? How did you build a business? How did you get into the music business?


Tim Gray: Follow Me Here: Twitter: https://twitter.com/TimGrayOfficial?l... Facebook: https://www.facebook.com/timgrayoffic...


Tim is a two time TOP 5 Nashville Emerging Leader Award winner, 40 Under 40 nominee, holds Board Of Director positions for four Nashville based non-profit organizations [SOLID (Society Of Leaders In Development), Musicpreneur Storehouse, Alumni Advisory Council (AAC) for MTSU College of Media and Entertainment, and Music Makes Us ] and is an member of Young Entertainment Professionals (YEP), The Troubadour Society, Nashville Chamber of Commerce, The Recording Academy and the Country Music Association.


Gray is the CEO of Grayscale Entertainment Marketing, https://www.grayscaleentertainment.ma... a full service marketing agency focused on strategic partnerships and digital marketing services. Gray’s entrepreneurial career spans 13 years with experience in ticketing, concert promotion, booking, management, photography, and sponsorships.


To name a few, Gray currently works alongside organizations and events such as Virgin, Blue Chair Bay Rum, Hangout Music Festival, Rolls Royce, Pilgrimage Music Festival, Anheuser Busch, Cessna, Panorama NYC Music Festival, Maui Jim, Sony Music Nashville, Tito's Vodka, Minor League Baseball, Warner Chappell Music Production, and all of Sixthman's Music Festival Cruises.