music festival marketing activation
Milagro tequila brand marketing activaton
MILAGRO TEQUILA

SAVE TIME, INCREASE PROFIT

& MAXIMIZE IMPACT

MarketinG. ADVERTISING. PR. CREATIVE

WE DEVELOP CREATIVE SOLUTIONS THAT

GRAYSCALE MARKETING

PROJECTS

FEATURED PROJECTS

hendricks gin brand marketing activaton
HENDRICKS GIN
matt stillwell budweiser
BUDWEISER

GRAYSCALE

WHO WE ARE

Grayscale Marketing is an award-winning marketing agency in Nashville, Tennessee. We build and leverage influence online and off to maximize impact for our clients. We do that through an all inclusive process, called IMPACT, that includes traditional & digital marketing, ideation, advertising, SEO, social media management, publicity, content creation, and story telling.

GSM has has represented a diverse client base in all 50 states and 4 countries. This allowed our agency to develop deep relationships nationwide, in multiple sectors, including entertainment, media and the corporate landscape. We understand the complexities of a multitude of industries. GSM has represented Fortune 500 companies in the non-profit, financial, healthcare, food & beverage, and government sectors, as well as, medium and small businesses, events, conferences, textile companies, artists, bands, media outlets, and some

of today's largest music festivals and venues.

 

Whatever your goal, whatever your business, our mission to help you do it in the most impactful ways possible. 

 

CONNECT BRANDS, EVENTS

& BANDS TO FANS

SERVICES

GRAYSCALE

DATA & CREATIVITY

Social Media
PR
Digital Marketing
Animation
Content Creation
Design
Publicity
Websites
Advertising
Explainer Videos
Media Buying

MARKETING

44
COMBINED YEARS
EXPERIENCE
417
COMPLETED
PROJECTS
TICKETS 
SOLD
750,000

CONNECTIONS

WHAT WE DO

We grow businesses by providing a simple one stop IMPACTFUL solution for all their communication and marketing needs. We accomplish that by utilizing a proprietary process called "IMPACT" which relies on advanced analytics and data, the psychology of human nature, sociology of consumer behavior, and cutting edge technology to help our clients increase profits, gain exposure, and save time.

It's much more than just tactical marketing services and driving conversions,

it's ideation and implementation that moves the needle in ways that

impact your bottom line.

 

We combine SEO, PR & publicity, traditional & digital marketing, advertising, content creation, media buying, data science, and social media management under one roof. This allows us to ensure our clients' campaigns are successful, help them attain their goals faster and within budget. 

Our "IMPACT" system is a cutting edge all inclusive program that streamlines the communication process to save time, provides increased brand clarity, awareness,  consistency, efficiency, and effectiveness, while increasing profitability. 

 I.     Integrated

 M.    Marketing

 P.     Process

 A.    Advanced

 C.    Consumer

 T.     Targeting

 
WHY INTEGRATED MARKETING SOLUTIONS?
  • Greater Brand Visibility

  • Increased Media Coverage

  • Thought Leadership Within Your Industry

  • Clear and Consistent Messaging

  • Improved Search Results

  • Better implementation of Research

  • Develop Better Trust

  • Budget Goes Further

  • You’ll Make More Money

  • It’s What Your Customer’s Want

  • Increase The Likelihood Of Conversions

  • It's A Cutting Edge Approach

  • Provides Access To The Best Tools

  • Provides Flexibility

  • Increased Efficiency​ & Punctuality

  • Depth & Breadth To Your Campaigns

  • Talent attraction

  • Reduces Stress

  • Reinforces Market Position

  • Generates More Leads

  • Sets You Apart

We start with a no-cost consultation to discover your needs, define the scope of the project, and develop a

detailed and effective solution to help

you attain your goal.

PASSION

WHY WE DO IT?

We love what we do and we're great at it! The company was founded on a few core beliefs, values, and actions that we feel separate us from the pack. We uplift others, we have a mindset of mastery, we keep promises, embrace discovery, and change the expectation clients have of their agencies.  We're not just saying that!

 

Our mission is to be the most IMPACTful agency on the planet and we strive daily to accomplish just that. 

We approach our company culture, our teammates, our partners, and our clients here at Grayscale Marketing in the same way. We truly strive to leave a positive and lasting mark in their lives and their business.

 

That's why we do it. To be impactful.

 

Jeanette, Marketing and Events Manager

BLUE CHAIR BAY RUM:

“Tim Gray has been nothing but helpful and communicative since our brand started working with him. He's helped us land partnerships with professional sports leagues and music festivals throughout the country, and because of these partnerships, we've generated case depletions in our high-volume markets. He's always available and professional.”

Juan,

Marketing Manager

CALIFIA FARMS

“Grayscale Marketing was amazing with the whole process of becoming a sponsor for Panorama Fest in New York. It was our first time participating in a music festival of this magnitude. From start to the finish, the support and hospitality from GSM, the Panorama team and Voice Media was above and beyond.”

Jordan, Partner & Head of NASCAR Partnerships

AMERICAN MARKETING GROUP

“Working with Grayscale has been a great experience. Their creativity is outstanding and execution is flawless.”

Diana, CEO

NEURO WATER:

“Grayscale is a first-rate operation. I would give them six stars if I could. They are professional, collaborative and proactive. They did an amazing job helping us activate Neuro on the cruise ship music festivals. Their creative ideas made a real difference. Thank you!”

Senator, Bill Frist M.D.

Senator Bill Frist M.D. 

“Tim and his team at Grayscale are the very best. The comprehensive social media plan they created, designed, and executed for my podcast, A Second Opinion, exposed it to new audiences and established an identifiable, highly-respected brand. As a team they are exceptionally responsive, innovative big thinkers who worked overtime to make A Second Opinion a success. Would highly recommend Grayscale Marketing.

John, EVP/Marketing & New Business

SONY MUSIC NASHVILLE

"Thank you for your over-the-top efforts! It's not taken for granted and we value partners like you!”

Jackie, Head of Partnership Marketing

PILGRIMAGE MUSIC FESTIVAL:

“Grayscale Marketing has been a great partner of the Pilgrimage Music & Cultural Festival for the past two years. (and hopefully many years in the future!). Tim and the team brought several great sponsors into the festival, and even more importantly, received renewals for a second year. This is a testament to their commitment to (1)  finding the right brand fit for our festival, (2) maintaining relationships year-round, and (3) flawless on-site execution.”

Liz, VP of Marketing

NESTE EVENT MARKETING:

“Tim, and the Grayscale team were incredible to deal with on our event's website. They listened and then over-delivered on style and functionality. Having an extension of your team, such as Grayscale, that is this reactive (and also proactive) is so important to a festival.

 

HIGHLY RECOMMEND!.”

Leon, VP/Marketing & Sponsorship

INKED ENTERTAINMENT:

"Everyone at Grayscale Entertainment Marketing has been top notch! They have helped us grow as a business and have helped our employees grow professionally! There are not enough stars to give these guys! I would highly recommend Grayscale to anyone!”

AMAZING CLIENTS

WHO WE DO IT FOR?

Our clients are diverse and include Fortune 500 companies, major music festivals, venues, artist and bands, non-profit organizations, and small to medium size businesses around the globe. 

 

Our full service approach to our art and entertainment clients helps you lower advertising costs, build your fan and customer base, increase ticket, beverage, food and merchindise sales, capture data, drive partnership revenue and communicate effectively with your fans and attendees. 

Marketing has changed; the ways small businesses reach their customers' needs has as well. We are masters at our craft in traditional and digital communication, as well as advertising and social media management. We will help you grow your business, expand your company awareness, increase profit, save time, and gain market share in your city and region. 

Non-Profit Organizations

Today’s not-for-profit organizations need new ways to create awareness and raise revenue. Our team consists of current board members of nonprofit organizations, we've founded a 501c3, raised hundreds of thousands of dollars online and off, and have the knowhow and experience to help you scale your organization to new heights. 

We are seeing a major change in the way our corporate clients want to deal with their agency of record, especially during the global pandemic. We understand how frustrating the "let's get them next quarter", slow turnaround, and nickel and dime scope management can be. 

The time has come for agencies to be more attentive and motivated to see their clients succeed. Deliver powerful ideas, implement them flawlessly, and deliver on the goals set out in truly impactful ways. 

 

We are more invested than ever in our clients future. Leave the black and white agencies in the past and join us in the gray. 

THE DIFFERENCE

WHY CHOOSE US?

Our experience, reputation, and results. 

You've tried the others, they are all black and white, join us in the Gray.

Experience the difference and give us the opportunity to change your expectations forever.